Ideas. Opinions. Words. Design.

Blogging the line between ideas & Design

Why Freelance Designers Are (Probably) often the Better Choice

Why Freelance Designers Are (Probably) often the Better Choice

The creative industry loves big names. Agencies with slick decks, impressive case studies, and client lists that read like a Who’s Who of the business world. They promise expert teams, seamless processes, and groundbreaking ideas. Sounds great, right? Until you...

Your Brand Strategy Sucks (But It Doesn’t Have To)

Your Brand Strategy Sucks (But It Doesn’t Have To)

Most brands are a mess. The product evolves, the services improve, but the brand? Stuck in the past, wrapped in outdated messaging that no one even understands anymore. It’s time to fix that. This isn’t another generic branding guide filled with empty buzzwords. No...

Good Design vs. Cheap Design: What’s the Real Cost?

Good Design vs. Cheap Design: What’s the Real Cost?

Why Cutting Corners Can Cost You Customers, Revenue, and Reputation When it comes to business expenses, design often gets pushed to the bottom of the priority list. Many companies assume that as long as their logo, website, or packaging is functional, it’s good...